PRINCESS HAYA INVITES ‘CITIZEN AMBASSADORS’ TO FILM ANTI-POVERTY GOALS IN ACTION

Dubai, UAE - 08 July 2010 - UN Messenger of Peace HRH Princess Haya Bint Al Hussein, wife of HH Sheikh Mohammed Bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai, today launched a video, in collaboration with the United Nations, inviting people from around the world, particularly youth, to tell leaders what the anti-poverty Millennium Development Goals (MDGs) mean to them by uploading short films on the UN YouTube channel.

‘We’re asking you to create a video telling us what you think about the Millennium Development Goals,” says Princess Haya. ‘If ever there was a time, this is it.’

Starting today and until 23 August, people will be able to upload short videos answering questions such as “What is your community, city or country doing to achieve the Millennium Development Goals?” or “How can the international community better work together to achieve the Millennium Development Goals?” The six winners will be announced during the high-level MDG summit in New York hosted by the Secretary-General on 23 September, and will meet with him on UN Day 2010 on 24 October. To participate, please visit http://www.youtube.com/watch?v=nYo2Pp0RE9o or search ‘Princess Haya invites you to be a Citizen Ambassador to the UN’ on youtube.com

The Millennium Development Goals are eight international development goals that all 192 UN member states and at least 23 international organizations have agreed to achieve by the year 2015. They include reducing extreme poverty, reducing child mortality rates, fighting disease epidemics such as AIDS, and developing a global partnership for development. The ‘Citizen Ambassadors’ campaign is part of a UN initiative to utilize the Internet and social media “to engage a new generation of world citizens in the importance of international diplomacy”.

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